Lorenzo Bravi

IKEA® PRESS is a collection of experiments with letterpress printing. The constructive elements of IKEA products are used in substitution of traditional wooden printing letters, becoming printing die for limited editions. A stool or a door can be used to impress their outline and train tracks can become typographic, figurative or abstract compositions. These elements can then be assembled back in the objects they belonged to, returning to their intended function yet still bearing the signs of the printing process. IKEA Press was selected and exhibited at Festival International de l’Affiche et du Graphisme de Chaumont and International Biennial of Graphic Design Brno.